ideology

What We Do

WHAT WE DO

OUR BIG 5

EVENTS

A full-service offering from small to large events.

Events

A full-service offering from small to large events, whether for new product or service launches; brand re-launches; media events; year-end functions; awards or gala dinners; cocktail functions; conferences; fashion shows; concerts; festivals; sporting events; golf days; road trips; team building; training events; corporate family fun days; fundraisers or charity events; incentive travel or tours; or even corporate hospitality; you name it, we do it.

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ACTIVATIONS

Activations are essentially mini-events or promotions.

ACTIVATIONS

Activations are essentially mini events or promotions, and once again we offer a full-service package for these, whether for malls or in-store promotions; activations in any out-of-home locations countrywide; road shows; flash mobs; activations at sponsored sporting events or stadiums, concerts or festivals; or even for a beach or street campaign, you name it, we’ve done it.

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EXHIBITIONS

Our strong background in stand building and technical equipment.

EXHIBITIONS

A key strength for ideology is our strong background in stand building and technical equipment, which combines with our eventing experience to provide for a comprehensive offering for exhibitions and trade shows, whether for education; tourism; home; food; design; motor or transport; fashion; building; banking and investment; energy; sports; media; eco; outdoor; business; government or defense; you name it, we can exhibit you there.

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SHOPFITTING

Converting or creating magical spaces. Use the attached image.

SHOPFITTING

Shopfitting follows a very similar line as exhibitions, except that it is on a more permanent basis. Due to our strength in designing and manufacturing exhibition stands, combined with our strength with audio-visual equipment and technologies, we are ideally suited to offer shopfitting with a fresher and more modern approach, combining the additional strength of understanding how customers experience space.

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SPONSORSHIPS

Assisting customers with their sponsorship portfolio or owned-events.

SPONSORSHIPS

ideology can assist customers with the strategy, compilation and execution of a sponsorship portfolio. In addition, ideology endeavors to create owned properties where the potential exists, for consideration to matchmade customers. Alternatively, ideology can custom create or run an existing sponsorship property, to suit any client’s needs, including creation and/or running of music, sports, motoring or industry specific festivals.

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PRODUCTIONS

Bringing your event to life through visuals.

PRODUCTIONS

In conjunction with the extensive in-the-field services that we offer, a critical part of the mix is content, bringing the event to life through visuals. The two work hand in hand and is critical to the messaging success of any event. We include the full scope of production services from pre-, live and post-production requirements including design; filming; photography; editing; animation and audio composition; you name it, we create it.

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Watch our company video here!

HOW WE DO IT

THE PROCESS

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Step 1

Strategy

What are the objectives and how to achieve these.

Step 2

Concept

How do we visualize this and add fun to bring it to life.

Step 3

Sourcing

Responsible sourcing to meet the objective, concept, budget and quality outcomes.

Step 4

Management / Production

Ensure each element is executed and managed flawlessly.

Step 5

Budget

Cost upfront and manage budget throughout, with final recon.

Step 6

Reporting

Track progress and compile final reports to analyze outcome.

APPLIED TO

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THE PROCESS

VENUE

Sourcing, recce, bookings and management of venues anywhere within our country, or even abroad. We work with venues of all kinds, from your regular hotel and conference facilities, restaurants and bars, to large event venues.

But where we really flourish is at finding unique and unusual venues that tie into our concept and give that extra special something to the event experience, ensuring the guest witnesses something they have never seen before.

THE PROCESS

GUEST RELATIONS

Invites, RSVP, online systems, ticketing, registration and database building.

Ensuring your guests are always in the know and that their movements during the event are carefully monitored and managed in a friendly and professional way, is an imperative part of the guest experience, as well as for the overall control and efficiency of any event, which is where our experienced guest relations team come into their own, managing guest communication at all times.

THE PROCESS

TRAVEL

Flights, Charters, Transfers, Accommodation and Tourist or Travel Activities.

Always ensuring your guests sees the best there is to offer on their trip in terms of flights, transfers, accommodation and tourist attractions, in a way that keeps them constantly busy, pampered and connected to the brand and project in an emotional way.

THE PROCESS

CATERING

Any food and beverage needs, including buffet, plated, fine dining, cocktail, canape, festival, food truck, barista, bars, kiddies treats, you name it, for small to large corporate events or hospitality functions, the first place to a guest’s heart, is with good food and drink.

THE PROCESS

FURNITURE & DECOR:

Sourcing, theming, moodboard and management of all furniture and décor elements, to add those essential soft touches that make your guests feel at home and in awe of your function, and ties the whole event concept and colours together.

THE PROCESS

AV TECHNICAL

Conceptualization, design, sourcing, show control and management of the staging, video, audio, lighting, pyrotechnics and effects gear needed for the event.

THE PROCESS

MANUFACTURING

Conceptualization, design, sourcing and management of activation or exhibition stand building, staging, shopfitting, outdoor structures, counters, kiosks and displays.

THE PROCESS

PRODUCTION

Design, Filming, Photography, Streaming, Editing, 3D & Animation, Mapping, Presentations, Chromo-key, App development, Audio composition and custom content production for technologies such as: holographics, Augmented and Virtual Reality, Touch and Gesture.

Click here to view some of our production work.

THE PROCESS

ENTERTAINMENT

Bands, DJ’s, Solo Artists, Duets, Orchestra, Buskers, Dancers, Drummers, Comedians, Jugglers, Acrobats, Aerial Artists, or Entertainers and Performers of any kind.

THE PROCESS

ACTIVITIES

Lots of fun options to keep your guests interested and engaged at all times, such as: kiddies activities, driving experiences, simulators, drumming or dancing training, photobooths, digital graffiti wall, cooking classes, industrial theatre or team building activities, and many other sporting fun.

THE PROCESS

STAFFING

For all the staffing needs we offer: Hostesses, Promotional staff, Registration staff, Pit girls, Models, Ushers, MC’s, Guest or Motivational Speakers, Celebrity appearances and even well-trained vehicle Instructors, to ensure the function or activity has only the best personnel at all times.

THE PROCESS

BRANDING

Design, sourcing and printing of banners, flags, gazebos, umbrellas, vinyl printing and application, car vinyl, fabric printing, inflatables, signage, posters, branded clothing, costumes, leaflets, brochures, handouts, wristbands, lanyards, name badges, bottles and cups, coasters, menus, agendas, corporate gifting, gobos, custom trophies, custom branding, competitions, digital branding, etc.

THE PROCESS

IT & TECHNOLOGY

I.T. equipment rental such as laptops, printers, tablets, iPad stands and phones as well as networking and online infrastructure such as Wi-Fi, etc. We also include rentals of unique technology, based on our extensive past experience, with items such as holographic screens or units; augmented reality apps; virtual reality headsets and content; touch screens, glass, tables or bars; motions walls or floors; interactive tunnels; gesture systems; digital graffiti walls; photobooths; floor LED screens; auto 3D screens; 3D mapping; motion, driving or sports simulators; and other video, audio and scent technologies.

Holographics | Augmented Reality | Interactive Technologies | Simulators | Photo Technologies